Revolutionizing E-Commerce: Synagie Teams Up with China Post to Boost Cross-Border Trade
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Leveraging Synagistic’s AI and Big Data Technology with China Post’s Supply Chain and
Logistics Infrastructure to Strengthen Cross-Border Commerce and
Internationalization For China Brands
HONG KONG, July 18, 2025 /PRNewswire/ — Synagie, Southeast Asia’s leading AI-powered digital commerce platform, a subsidiary of Synagistics Limited Stock (HKEX: 2562.HK), announced today a strategic partnership with China Post Hong Kong Company Limited (China Post Hong Kong). The collaboration aims to create an integrated AI-driven Digital Commerce Platform and Trade Ecosystem, offering streamlined solutions for Chinese brands entering Southeast Asian markets.
This strategic venture will focus on four key areas: expanding Chinese brands internationally, integrating global logistics, facilitating cross-border e-commerce, and harnessing AI and Big Data for advanced commerce and business intelligence. Together, Synagie and China Post Hong Kong seek to boost two-way trade between Mainland China, Hong Kong, and Southeast Asia, while tackling issues such as fragmented supply chains, high fulfillment costs, and diverse consumer preferences across the region.
Empowering the Belt and Road Digital Trade Landscape and Accelerating the China Brands Go-Global 100 Initiative
Southeast Asia is rapidly emerging as a global powerhouse for e-commerce and digital innovation, fueled by favorable demographics, robust economic growth, and rapidly improving digital infrastructure. Industry projections suggest the region’s e-commerce market will surpass USD 295 billion by 2025, growing at an impressive annual rate of over 20% – the fastest worldwide. In this dynamic landscape, establishing efficient cross-border logistics and digital operations is crucial for fostering trade between China and Southeast Asia.
This partnership aligns with the China Brands Go-Global 100 (CBGG) initiative, a joint effort by China and Singapore under the China-Singapore Cross-Border Digital Innovation Drive (2025). The program aims to accelerate the global expansion of Chinese brands, implement data-driven trade systems, and promote cross-border innovation through regional digital collaboration. Leveraging their expertise in cross-border logistics and AI-driven commerce, Synagie and China Post Hong Kong will provide scalable, high-efficiency support for CBGG 100 brands, paving the way for seamless digital integration between China and Southeast Asia and ushering in a new era of borderless trade.
Mr. Chen, Managing Director of China Post Hong Kong, commented, “In today’s fast-paced global market, there’s a growing need for efficient, reliable, and flexible cross-border logistics solutions. China Post Hong Kong is dedicated to maximizing Hong Kong’s strategic position as a global gateway to Mainland China. By partnering with Synagie, we’ll enhance supply chain visibility and operational agility, enabling brands to thrive in increasingly complex markets. This collaboration will also reinforce Hong Kong’s role as a key facilitator in regional supply chain coordination and digital trade development.”
Key Collaboration Pillars: Building an AI + Logistics Cross-Border Ecosystem
1. China Brand Internationalization and Market Entry
China Post Hong Kong will tap into its extensive postal network and industry connections to identify and introduce top-tier brands from Mainland China and Hong Kong. Synagie will then support these brands with customized expansion strategies and localized digital commerce solutions across Southeast Asia.
2. Integrated Supply Chain and Logistics Solutions
Leveraging China Post Hong Kong’s expertise in international transportation, warehousing, and customs clearance, the partners will develop comprehensive logistics solutions linking China and Southeast Asia, enhancing cross-border delivery and supply chain efficiency.
3. Digital Commerce Channel Integration and Optimized Operational Support
Synagie’s global brand portfolio will be integrated with China Post Hong Kong’s official Douyin (TikTok China) stores, social commerce accounts, and China Post’s e-commerce platform, Youle. This integration, combined with China Post Hong Kong’s content commerce and fulfillment capabilities, will provide robust operational support to participating brands.
4. AI-Driven Digital Commerce Platform & Trade Ecosystem
Synagie will deploy its cutting-edge AI & Big Data platform to deliver real-time consumer insights, advanced demand forecasting, and operational optimization solutions. The partners will jointly offer Enterprise AI solutions to China Post Hong Kong’s corporate clients, accelerating their AI transformation journey.
Ms. Olive Tai, Co-Founder and CEO of Synagistics, stated, “Southeast Asia has evolved beyond being just a market for expansion. It’s now a complex arena where success hinges on platform agility, responsive supply chains, and data-driven operations. At Synagie, we’re committed to building scalable, reliable infrastructure that helps brands strike the perfect balance between speed and efficiency. Our collaboration with China Post Hong Kong represents a significant step in integrating AI technology with logistics networks, equipping businesses with practical, adaptable cross-border solutions to drive regional growth.”
About Synagistics Limited (HKEX: 2562.HK)
Synagistics, a Singapore-based AI and big data powerhouse listed on the Hong Kong Stock Exchange’s Main Board, made history by completing Hong Kong’s first De-SPAC transaction. Backed by industry giants Alibaba, Gobi Partners, and Hong Kong Telecom, Synagistics is at the forefront of innovation in Asia’s rapidly evolving digital landscape. The company has established itself as a leading digital solutions provider in Southeast Asia, with its data-driven platform, Synagie, serving over 600 enterprises and top brands across the region. The launch of Geene in early 2025 further solidified Synagistics’ position as a trailblazer in artificial intelligence, cementing its role as a key player in the global AI ecosystem and driving enterprise AI adoption and innovation. As Synagistics continues to expand across multiple markets, including Greater China, it remains committed to spearheading digital and AI transformation across industries.
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