From Hero to Zero: Audi's Harsh Fall in the Korean Car Market
According to the Korea Automobile Importers and Distributors Association (KAIDA), BMW led the January brand registrations with 4,330 vehicles, followed by Mercedes-Benz with 2,931 cars, showing a significant gap of about 1,400. An industry insider pointed out that Mercedes-Benz’s leading model, the E-Class, is in the process of changing generations, which has led to supply […]